#WhyT4Y: How We Built a Social Campaign for T4Youth 2019

The Lead-Up

  1. Ask companies with teams signed up for T4Youth 2019 to record a video less than a minute long that would not only demonstrate the team’s table tennis skills, but more importantly, explain why they were participating in T4Youth.
  2. Follow up with companies one more time if they needed a little extra nudge to get involved.
  3. Post these #WhyT4Y videos on social media to help promote this new campaign as well as the T4Youth 2019 event.

The Big Day

The Takeaways

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PR & Communications for Fintech & Chicago Tech. www.3ptscomm.com

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3Points Communications

3Points Communications

PR & Communications for Fintech & Chicago Tech. www.3ptscomm.com

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